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︎ INFO
Treterzi is a pair of kitchen knives designed by Martino Bizzanelli to stand out in the panorama of kitchen utensils thanks to the brutalism and essentiality of its shapes.The design concept of this product focuses on the horizontal and vertical division of its structure into thirds, giving it visual balance and making the pair of knives complementary.
Based on its design essence and on the materials with which the products are made, a visual identity was developed reflecting and communicating these values, with a contemporary, minimal and brutalist language.Starting from the design of a custom logo, moving on to the study of the packaging, up to the product book, also divided into thirds, which contains the soul of the project.
Treterzi is a pair of kitchen knives designed by Martino Bizzanelli to stand out in the panorama of kitchen utensils thanks to the brutalism and essentiality of its shapes.The design concept of this product focuses on the horizontal and vertical division of its structure into thirds, giving it visual balance and making the pair of knives complementary.
Based on its design essence and on the materials with which the products are made, a visual identity was developed reflecting and communicating these values, with a contemporary, minimal and brutalist language.Starting from the design of a custom logo, moving on to the study of the packaging, up to the product book, also divided into thirds, which contains the soul of the project.
︎ AREAS
Editorial design
Logo design
Packaging design
Editorial design
Logo design
Packaging design
︎ YEAR
2023
︎ CREDITS
Still life: Paolo Mottadelli
Still life: Paolo Mottadelli