The Vanzini family has handed down, from generation to generation, the secret that binds the land to the vine; a fundamental knowledge for the achievement of ever higher goals in terms of quality and genuineness of the productions.
The company founded in 1890 needed an important image restyling that would strengthen its presence on the market and make it more international and impactful. Modernity in form and tradition in soul, this is the spirit that embraces this project, which aims to make the vanzini brand stand out in the wine world.
The Vanzini logotype is completely custom, which makes it unique, built with only 3 signs that give shape to the letters. The typographic system designed for the new image of the company reflects the concept of the project, it was in fact chosen to use a cormorant garamond, which embodies the value of tradition and a montserrat, which instead embodies the value of modernity and contemporaneity.